First established in 1998, the (ae) Guarantee Mark is designed to encourage economic undertakings based on an associative approach to economic life. With its 4 Steps and 4 Criteria, it highlights the main characteristics of an associative approach to business. It has a formal dimension, but can also be used as a means for self-auditing and giving greater effect to the ‘associativeness’ of one’s undertaking.
1: Introduction to Associative Economics
Attending the Colours of Money Seminar.
2: Preparing for the AE Mark
Sharpening the skills and understanding needed to give effect to associative economics.
3: Matching to the AE Mark
Making any necessary changes to the capitalisation, structure, management and accounting of one's undertaking, in conjunction with at least two other like-minded undertakings.
4: Using the AE Mark
Self-policed and self-certified, undertakings that have completed Steps 1-3 and that fulfil the 4 Criteria (see below) formally adopt the Mark.
The four Steps are designed to enable an activity to fulfil the following four Criteria:
Human beings, not market forces, as the true agents of economic development.
The importance of appropriate legal, financial, and management frameworks.
Transparent and open bookkeeping as a common language and the key to responsible change.
Using the medium of money-as-accounting to work associatively rather than competitively.